soakitup_cover_1

Soak It Up is a brand extension concept of Teavana’s teas. This offering looks to target younger whole-leaf tea drinkers that enjoy sharing their tea moments on Instagram.

Playful wording and customer-submitted imagery reflect the spirit of a new generation more deeply involved with the brands they love.

GR 322 Packaging Design 2 / Spring 2014

#packagingdesign
soakitup_1
soakitup_2
soakitup_4
soakitup_3

Latest Dribbble Shots

Success à la Ted Lasso ⚽️
Protect Reproductive Rights Illustration
Commonwealth'22 Summit - Concept Type